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The project
Invite in vacuum form containing “elixir” ampoule
Special invitation to the Fall Winter ‘24 fashion parade developed by Nava Press created for Dsquared2. A vacuum package containing a symbolic elixir to rebuild, rebeautify, renew. An ironic and original ode, echoing the creativity of the Maison.
Painstaking craftsmanship went into making the bottles containing the symbolic elixir (distilled water). The label bearing the name of the fashion parade was printed and glued by hand. The cap was hand-painted in silver.
The vacuum-sealed effect, achieved through a clear, plastic-coated envelope, was meticulously crafted to ensure each invitation is distinct and unique, with its contents visible from the back.
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All ProjectNAVA PRESS - the Art of Printing
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NAVA PRESS - the Art of Printing
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